V05 blogger luncheon

The shampoo mavens over at V05 have been working hard at developing a new scent for their line, and I was lucky enough to be invited to give some feedback at a luncheon they hosted last week at Back Forty West! We learned a bit about the history of the company, which was really interesting – I had no idea the brand was nearly 60 years old, nor did I know that the name V05 comes from the “5 vitamin oils” that are included in all of their products. The more you know!

The highlight of our luncheon was smelling the samples (obviously)! I had never participated in anything like this before, so the whole process was new and exciting to me. We were given small bottles one at a time, which we sniffed and tried our best to decipher what the heck we were smelling. It was so funny to see how the fragrances impacted everyone differently: “This smells like the color pink! This smells like when you walk onto an airplane!” After jotting down our notes, the experts revealed the breakdowns of each scent, which were surprisingly complex, and we could see if we were close with our assessments.

v05 blogger luncheon

Our session was dessert themed, so everything revolved around sugary goodness. Which one sounds like it would be your favorite?

Scent #1 was light and sweet, with hints of citrus, vanilla, and almonds

Scent #2 had a fruity candy scent that remind me Swedish Fish!

Scent #3 was the most decadent with strong notes of coconut and caramel.


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9 Responses to blogger luncheon with vo5

  1. Sarah says:

    This sounds like such a fun get together! And anything centered around dessert, I’m on board with.

  2. alexa says:

    Scent 1. Hands down!

  3. hena tayeb says:

    that sounds so fun and interesting

  4. Johanna says:

    What a fun lunch! I voted for scent #1.

  5. Kyla says:

    Oh, this looks like such a fun luncheon! And is it weird that I’m really intrigued by the scent of swedish fish?!

  6. Stephanie says:

    How fun! I love fruity scents and swedish fish, so I’m for option #2 all the way!

  7. Rachel says:

    I said 2, although they all would be great!

  8. Jane Y. says:

    what a neat session!

  9. Erin says:

    So I’ve never used VO5 personally, but my great-grandmother, who came here after WWI from Romania, always pronounced the hot oil treatment as “Wee oh-five” in her adorable eastern European accent. That alone makes me a fan of their brand :) xo